Thursday, August 18, 2011

Building Your Email Marketing Lists With Article Writing and ...

Email marketing, opt in list building is now being practiced by internet marketers, as well as off line businesses. If you go into any major store of late, when paying for an item, the check out person will ask you for your email address; this is because they are building business mailing list.

The success of an email marketing campaign depends on the quality of the mailing list in use. Because of its viability and feasibility to most online businesses, a lot of people have realized how important opt in lists are in email marketing. Targeted list building is the key ingredient in an online internet marketing business?s success.

No matter what business you do online, to make sales you need a list of targeted followers. The motto is, the bigger the list the more money you make. The opt-in list, is the list of the email addresses of the people who choose to give their name an email address freely. In fact building an, email opt-in list like this, could be the single biggest factor of any website or blog.

To build your list you need to drive traffic to your opt-in page, otherwise known as a squeeze page. The opt-in form, where people give their name and email address, can be placed on your webpage or blog. You must remember, just because you build a web site or blog, it does not mean you will get traffic, you could have a real fancy web site, but if people do not know about it is not much good to you.

Article writing is one of the better ways of driving traffic to your opt in page or website. If you could write an article a day, and get it published on all of the top article directories, then you are going to see a flow of traffic to your site. The articles you have written, are the starting point of your email marketing campaign, remember the reader is interested in the content of your article. The key words in the article, helped in getting the reader to view the article in the first place.

Another form of effective email marketing is to use the power of videos, make a video of your article and post it on You tube and other video sites. If you do not feel like standing in front of a Video camera, you can get software like Jing or cmatasia that capture your screen and you speak into it.

To survive in any business today be it online or offline, an email list is of vital importance.

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Source: http://marketinglist.richyoungster.com/building-your-email-marketing-lists-with-article-writing-and-videos

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